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This changes everything


IQOS LADY
Heat is the essence of many things in life. It warms us, nurtures us, and feeds our planet. At Philip Morris International, we were inspired by the power of heat to develop a better alternative to smoking - and, thus, IQOS was born. Backed by science and our exceptional HeatControl™ Technology, IQOS heats tobacco rather than burning it - giving you the satisfaction of the true tobacco taste with benefits that traditional smoking just can’t deliver; no cigarette smell, no ash and no smoke.
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From our family to you

Tougher, faster, better.
Contemporary design, improved functionality, wide range of customization options..quite literally our best IQOS ever.
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Our all in one pocket size solution; alone or to complement your IQOS experience - uninterrupted satisfaction so you never wait between sessions.
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Classic, intuitive and user- friendly, this device is perfect for you.
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Benefits of IQOS

There’s no shortage of reasons to love your IQOS. IQOS is free from fire, ash and smoke and delivers the same experience without fire. IQOS is the better alternative to smoking cigarettes.
DISCOVER THE IQOS BENEFITS
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Your best IQOS ever has arrived

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IQOS 3 - with its new compact and ergonomic design, take a moment to learn about our new IQOS ProtectPlus™ System - redefined protection and reliability for your IQOS.
DISCOVER IQOS 3
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The IQOS 3 - tougher, faster, better. We would also like to introduce our new IQOS 3 MULTI. The wait is over. Allowing for 10 back-to-back experiences without needing to charge; it’s as easy as it gets.
DISCOVER IQOS 3 MULTI
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Every element counts

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Behind each IQOS device are years of scientific research and technological expertise. It was our dream and our team of scientists’ ingenuity that enabled us to develop HeatControl™ technology. HeatControl™ Technology heats tobacco up to 350°C, instead of burning it - like cigarettes, giving you the true taste. IQOS deliver the best when it comes to science and technology.
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Make it yours

Your IQOS is as much a reflection of your personality as you want it to be, so have some fun with it. Customize it to match your style or make a bold statement, dress it up in a variety of design combos — whatever you choose, bring your true colors to your IQOS experience.
CUSTOMIZE YOUR IQOS
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Designing a snoke free future

After thousands of years of burning, we have made it our mission to give adult smokers who would otherwise continue to smoke, access to better alternatives.
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IQOS is not risk free. For adults only.