Terms & conditions

Terms of PMA Digital Channels dated 14 April, 2026

These Terms of PMA Digital Channels shall determine the general terms and conditions for using all digital channels of PMA, the procedure for registering for each channel, personal data processing issues and etc.

Please note that none of the provisions of these terms and none of the elements of the content on Digital Channels may be considered as a public offer by PMA or the Seller. Information about product characteristics, prices, and other information have been posted on the Digital Channels for informational purposes only and in order to enable you to develop an offer to the Seller for entering into a sales and purchase agreement.

1. Terms and Definitions

When used in these Terms of PMA Digital Channels Use, unless otherwise required by the context, the following terms shall have the following meanings:

1.1. PMA Digital Channels shall mean the following Digital Channels of PMA: website am.iqos.com (the “Website”); IQOS ARMENIA Viber bot, and Telegram bot;

1.2. Terms of PMA Digital Channels Use shall mean these terms of use for all digital channels of PM;

1.3. PMA LLC, PMA, or we (in different cases) shall mean “Philip Morris Armenia” Limited Liability Company, located at: 2 Vazgen Sargsyan street, “Kamar” business center, 8th floor, 0010, TIN: 00454054, which is the importer of Products;

1.4. Eligible Third Parties shall mean our affiliates and our licensors, agents, distributors, contractors, outside consultants and service providers, as well as external information providers, with which agreements (contracts) have been concluded for services provision or performance of other actions for us or on our behalf and/or for our affiliates or on their behalf, and who shall not be entitled to use or disclose information according to the terms of such agreements (contracts), except for using or disclosing information for the purpose of services provision or performance of other actions for us or on our behalf and/or for our affiliates or on their behalf;

1.5. Products are tobacco-containing products, heated-tobacco products, tobacco-heating electronic systems, and other goods, information about which may be received on PMA Digital Channels;

1.6. Seller is a person specified in the Products Terms of Sale, from whom registered users of the PMA Digital Channels can order or purchase the Products;

1.7. Online shop is a part of the Website (which you can access through accessing section “BUY”) to present or sell Products through which registered users of the Website can order or purchase the Product from the Seller. To use Online shop services, you must additionally read and accept the Products Terms of Sale;

1.8. Products Terms of Sale is a document governing the relationship between you and the Seller when you order or purchase the Products via Online shop. The Product Terms of Sale constitute an integral part of these Terms of PMA Digital Channels Use.

2. PMA Digital Channels Use

2.1. PMA Digital Channels are intended only for consumers of the Products who are at least 18 years of age, who reside in Republic of Armenia and who request consumer information about the Products. To use the PMA Digital Channels, you must read and agree to these Terms of PMA Digital Channels Use. If you do not agree to the Terms of PMA Digital Channels Use, you may not use the aforementioned channels.

2.2. PMA Digital Channels are legally owned and used by PMA. By means of the Digital Channels, PMA is committed to providing you with necessary, accessible, reliable and timely information on the Product to provide you with an opportunity for its conscious and competent choice. Also, through PMA Digital Channels, you can use the Online shop services. In this case, you will need to read the Products Terms of Sale and accept them, thereby entering into the relevant relationships with the Seller. Please note that PMA is not a Product Seller on this PMA Digital Channel and does not enter into any relationship with you associated with Product transactions.

2.3. PMA Digital Channels Access

Access to the PMA Digital Channels shall be granted only to those who meet the following conditions:

- the user is at least 18 years old;

- the user is a consumer of the Products, who requests customer information about the Products;

- the user resides in Republic of Armenia.

If you wish to receive additional information about the Products from us and/or to use Online shop services, you must register on the PMA Digital Channels.

Upon registering on the website, you will be able to choose an appropriate login and password, which shall be personal and not subject to transfer to other persons, by means of which you will be able to continue to access the Website and use its relevant sections. You are required to verify your phone number through OTP code.

Upon registering on other PMA digital channels, you are required to enter the OTP code, to verify your phone number. Failure to verify your phone number through the OTP code may result in a refusal to create an account and restrict access to one or all PMA Digital Channels.

We reserve the right to control access to the Website and verify the use of this Website by you.

2.4. Getting Information from You

After registering on the PMA Digital Channels, you will be included in the database of adult consumers of tobacco/nicotine-containing products. This means that you will receive information and materials related to tobacco/nicotine-containing products and various matters associated with tobacco/nicotine-containing products, as well as invitations to our other websites. By agreeing to the Terms of PMA Digital Channels use, you entitle us to send you such information by electronic communication means or otherwise (including telephone calls, e-mail, mail, SMS, MMS).

3. Termination of PMA Digital Channels Use

3.1. To terminate PMA Digital Channels use and unregister, you can apply at any time with the appropriate request by calling our Customer Service Center number 00-374-44-004767. You can also request at any time to stop sending you customer related information and materials relating to tobacco/nicotine-containing products and tobacco product accessories, as well as invitations to our other websites by calling our Customer Service Center number 00-374-44-004767. In addition, you can request at any time to be removed from the database of adult consumers of tobacco/nicotine-containing products by calling our Customer Service Center number 00-374-44-004767. PMA will take the necessary measures to quickly deactivate your registration and will delete your personal data within 3 working days, if such request takes place. Removal from the database of adult consumers of tobacco/nicotine-containing products means that you will no longer receive the specified information from us.

4. Privacy and Personal Data Protection Statement

By using this PMA Digital Channels and accepting the Terms of PMA Digital Channels Use, you confirm that you are at least 18 years of age, reside in Republic of Armenia, and you are a consumer of the Products. You understand and agree to the following terms and purposes of your personal data processing, and also understand and agree that such processing of your personal data shall not be a ground for payment of any remuneration or compensation to you.

PMA LLC respects its consumers' privacy. We undertake appropriate measures to secure the personal data you provide to us. The Terms of PMA Digital Channels Use describe all types of personal data we receive, how we use them and whom we provide them to, and also indicates that you grant your consent to PMA LLC to process your personal data. The Terms of PMA Digital Channels Use also describes the measures we take to ensure information security.

If you do not agree to the Terms of PMA Digital Channels Use, you may not use the Website or other digital channels. We reserve the right to make changes at any time to the Terms of PMA Digital Channels Use, so we recommend you regularly review them.

4.1. Consent to Processing Your Personal Data

Your registration in our systems and/or on the Website shall mean that you grant consent to use and process your personal data in accordance with the Terms of Digital Channels Use and PMI Privacy Notice and perform other actions stipulated by the Law of the Republic of Armenia “On Protection of Personal Data”. You confirm that all of your personal data are reliable and accurate. You fully understand that you are liable for providing PMA LLC with inaccurate personal data.

You confirm that all of your personal data are reliable and accurate. You fully understand that you are liable for providing PMA LLC with inaccurate personal data.

You confirm that you voluntarily and at no cost provide PMA LLC with your consent, as long as you remain registered in our systems and/or on the Website, to any processing of any of your personal data (including first name, surname, name and patronymic, birth date, residential address, local landline and/or local mobile telephone number, e-mail address, information about your consumption of tobacco-containing and/or nicotine-containing products, information of ways and frequency of your device use, other information from the device, and other information that you consented to provide to us separately etc.) in the database of adult consumers of tobacco/nicotine-containing products of PMA LLC, including collection, registration, inclusion in databases, accumulation, storage, adaptation, change, update, use, dissemination (distribution, transfer, granting access to any third parties, including non-residents (foreign parties to relationships), without any separate notice to you of such distribution, transfer or granting access), anonymization, destruction of personal data in personal database, both in the territory of Republic of Armenia and abroad, and otherwise collecting, storing, using and distributing your personal data in order to:

(1) register you in our systems and/or on PMA Digital Channels;

(2) provide you, as an adult consumer, with information about upcoming informational events, arrangement, and customer services, as well as relevant and reliable information about the Products, devices for its use or employment, as well as information on sales points pursuant to consumer rights protection legislation of Republic of Armenia;

(3) make and execute transactions via Online shop and fulfill the terms of such transactions;

(4) for the purpose of customer care or any other purpose you separately identify by correspondence or verbally by phone call;

(5) for service quality increase purposes;

(6) to conduct or request to conduct market researches.

(7) With the aim of providing a better user experience.

(8) To improve products and services, to better understand our consumers and understand how they use our products.

You also hereby agree to entitle any third parties, including non-residents (foreign parties to relationships), to process your personal data for the said purposes.

You authorize PMA LLC, its branches, affiliates, and their authorized persons to send information to the addresses, e-mails and phone numbers specified by you according to the purposes of your personal data processing. You agree to immediately inform PMA LLC of any change in your personal data and/or status as a tobacco/nicotine-containing product consumer. You also confirm that PMA LLC may verify your personal data, including the mobile phone number, your status as a consumer of heated tobacco products and tobacco heating devices and/or any other data provided by you, using contact information provided by you. This consent shall be valid until you revoke it by sending a written notice to PMA's mailing address or your use of Website is terminated and/or you are removed from our database of adult consumers of tobacco/nicotine-containing products pursuant to procedure stated in paragraph 3.1 herein.

In the event that you provide sensitive information (including your physical and mental health or condition) by accepting the Terms of PMA Digital Channels Use, you give us your explicit consent to process such sensitive information.

As a personal data subject, you are entitled to:

1) get acknowledged with your personal data being processed;

2) request to correct, update, block and destruct your personal data in cases provided in the Terms of PMA Digital Channels Use and the Law of the Republic of Armenia “On Protection of Personal Data”;

3) withdraw your consent on processing of your personal data pursuant to procedure stated in the Terms of PMA Digital Channels Use;

4) request termination of your personal data processing in cases stated in the Terms of PMA Digital Channels Use and the Law of the Republic of Armenia “On Protection of Personal Data”;

5) implement other actions stated in the Terms of PMA Digital Channels Use and in the Law of the Republic of Armenia “On Protection of Personal Data”.

In case of withdrawal of your consent on personal data processing, PMA will take the necessary measures to quickly deactivate your registration on PMA Digital Channels, will terminate the processing of personal data and delete your personal data from the database of adult consumers of tobacco/nicotine-containing products within 3 working days.

For all questions concerning the processing of your personal data by PMA LLC, please write to the address: 2 Vazgen Sargsyan street, “Kamar” Business center, 8th floor, Yerevan, Republic of Armenia “PMA” LLC.

4.2. How We Protect Your Personal Data

Personal data security is a priority for us. We comply with and ensure that Eligible Third Parties comply with appropriate administrative, technical and physical security measures designed to protect against unauthorized disclosure, use, modification or destruction of personal data you provide to us when visiting and using PMA Digital Channels. We use secured communication channels to secure the transfer of your personal data.

4.3. How We Use Personal Data

When you visit our Digital Channels, your browser automatically sends us the internet protocol (IP) address and some other information (such as the type of browser you use). PMA LLC and its branches, affiliates and their authorized persons acting in accordance with the confidentiality agreements shall be entitled to perform automated and non-automated processing, including collection, systematization, accumulation, storage, refinement (updates, modification), use, distribution (including transfer together with a cross-border transfer), anonymization, blocking, destruction of your personal data, for any purposes mentioned above and our personnel and/or their authorized representatives will contact you in relation of your personal data processing by electronic communication or other means (including phone calls, mail, e-mail, SMS, MMS) in accordance with the provisions of the Terms of PMA Digital Channels Use and requirements of the legislation of Republic of Armenia.

4.4. Information We Provide

PMA LLC does not transmit or disclose your personal data we receive on PMA Digital Channels to any third parties for their own marketing purposes. Your personal data received on PMA Digital Channels may be disclosed to any Eligible Third Parties and, to the extent not prohibited by applicable legislation, may be transferred to another country where we and/or any Eligible Third Parties carry out activities, including, but not limited to, the import of your personal data. PMA LLC and Eligible Third Parties may also disclose your personal data if required by applicable laws. By your inclusion to our database of adult consumers of tobacco/nicotine-containing products, you understand and agree to the above-mentioned conditions of disclosure and transfer of your personal data.

5. Intellectual Property Rights

5.1. PMA Digital Channels and its entire contents (including, without limitation, software, files, graphics and other information) are the property of PMA LLC, its affiliates and/or the third parties as stated on the Website, and/or licensors, and are protected by the Law of the Republic of Armenia “On Copyright and Related Rights”, the Law of the Republic of Armenia “On Trademarks” and other legal acts of the Republic of Armenia and other countries. Unless explicitly stated otherwise, the PMA Digital Channels shall be intended solely for your personal needs. The use of the materials of PMA Digital Channels for other purposes (including, but not limited to: use of the PMA Digital Channels in connection with business activities; modification, distribution, transmission, creation, broadcasting, reproduction, publication, licensing or reverse engineering of any materials, information, software, products or services received from this Website; creation, transfer or sale of derivative products from any materials, information, software, products or services received from this Website) without preliminary written permit shall be strictly prohibited.

6. Changes to These Terms

6.1. We reserve the right at any time to make changes to the Terms of PMA Digital Channels Use both as a whole and in any parts thereof (such as the privacy statement), therefore we recommend that you periodically review them.

7. Final provisions

7.1 Disclaimer of Warranties

You use all PMA Digital Channels under your own responsibility. PMA Digital Channels are provided on an "as is" and "as available" basis. PMA LLC and/or Eligible Third Parties unconditionally and explicitly waive all types of warranties, either express or implied, including, but not limited to: guarantees of quality and fitness for one or another specific purpose and any guarantees of that the materials of Digital Channels do not infringe on any rights; access to PMA Digital Channels will be continuous and will not be prone to errors; that the given PMA Digital Channel will be safe; that the given PMA Digital Channel or servers that support the Website will not contain viruses; that information on this Website will be complete, accurate or timely. If you download any materials from this Website, you do so solely at your own discretion and under your own liability. The liability for any damage to your computer system or loss of data resulting from the download of such materials shall be solely yours. In addition to the foregoing, you agree to bear the cost of any expenses necessary to service, recover or remedy such damage.

7.2 Limitation of Liability

To the fullest extent not prohibited by applicable laws, you understand and agree that neither PMA LLC nor any Eligible Third Party shall be liable for any losses relevant or arising from your use or inability to use PMA Digital Channels or as a result of any other actions that we or any Eligible Third Parties did or could not do in connection with or as a result of your communication with us or any Eligible Third Parties in relation to PMA Digital Channels. These provisions shall apply to errors, omissions, interruptions, malfunctions, delays, computer viruses, your loss of profit or information, unauthorized access or violation of your transfers or your information, as well as other material or non-pecuniary damage. This limitation of liability shall apply regardless of whether the damage is due under the terms of agreement as a result of negligence or on any other grounds arising out of the use, inability to use or provision of information, services, products or materials available on this the PMA Digital Channel, and even if we or any of Eligible Third Parties detected negligence or were warned about the possibility of such damage. We shall be entitled to, at any time, without prior warning, extend, modify, suspend or completely close the any or all PMA Digital Channels, or any part of it, and we do not accept any liability for this.

PMA Digital Channels may contain references or links to other websites. We shall not be liable for any use of such websites by you. The references or links to other websites on PMA Digital Channels are provided for information only, and this in no way means that we support individuals to whom such websites belong, or guarantee the quality of goods or services contained on such websites, nor shall we be responsible for the accuracy and reliability of information posted on such websites.

7.3 Indemnification

You agree to indemnify and hold harmless PMA LLC and any Eligible Third Party as well as their respective officials, directors, employees, agents, licensors and suppliers against any and all losses, liability and expenses, including without limitation reasonable attorney's fees and litigation costs arising from or in violation of these Terms of PMA Digital Channels Use (including, but not limited to, careless or intentional actions) by you or any other individuals that access PMA Digital Channels using your Internet connection. When your actions cause technical malfunctions of PMA Digital Channels or systems of data transmission between the channels and you or others, you agree to be liable for any damages, including reasonable fees and costs of attorney's fees and litigation costs arising in relation to or following such problems.

7.4 Blocking Access to PMA Digital Channels

Your access to PMA Digital Channels may be blocked in the following cases:

• You have ceased to meet any of the conditions required for PMA Digital Channel access;
• Provision of incorrect personal data;
• You contacted us requesting to close your access to PMA Digital Channel;
• For whatever reason, you've been excluded from our database of adult consumers of tobacco/nicotine-containing products;
• If you have more than one login.

7.5 Jurisdiction

The Terms of PMA Digital Channels Use, as well as your use of PMA Digital Channels, are governed by the laws of the Republic of Armenia, and you irrevocably agree with the exclusive jurisdiction of courts located in the Republic of Armenia regarding any actions aimed at enforcing the Terms of PMA Digital Channels Use. We understand that you have access to this PMA Digital Channel from any other jurisdiction in the world. All PMA Digital Channels have been created in compliance with the legislation of the Republic of Armenia. PMA LLC affiliates and other Eligible Third Parties carry out their activities in different countries around the world and comply with the requirements of the legislation of the respective jurisdictions in which they operate. If any material on this PMA Digital Channel or your use of this PMA Digital Channel violates the law of the jurisdiction in which you are at the moment of access to PMA Digital Channels, the channels are not intended for you, and you cannot use them. You are responsible for obtaining information about the legislation of the jurisdiction in which you are located and for compliance with the laws of that jurisdiction.

Please note that the Terms of PMA Digital Channels Use shall apply only to this PMA Digital Channels, and their activities do not apply to any other websites, including the websites of PMA LLC and/or any Eligible Third Party and/or any third parties that may be governed by other terms and policies.