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3 more reasons to switch to IQOS

The positive effect of switching to a better alternative.

Nicotine is NOT the main cause of smoking-related diseases. Although nicotine is addictive, the main cause of smoking-related diseases is other harmful substances that occur when tobacco is burnt. IQOS heats tobacco instead of burning it, you get tobacco taste and satiety but with 95% less harmful chemicals compared to cigarettes.1



Cigarette smoking leads to a number of problems with breathing and lung function, the risks of which can be reduced by completely switching to IQOS.

Today we will talk about the positive changes you will experience after switching to IQOS.

  1. Completely switching to IQOS is better for your lung function

Switching completely to IQOS is better for your lung function compared to continued smoking. Instead of continuing to smoke, using IQOS helps lower carbon monoxide levels in your blood and reduce the effects of smoking on your body. 2

  1. Completely switching to IQOS will help to breathe better.

Cigarettes make it hard to breathe. It is easier to breathe after switching to IQOS. Clinical studies show that after 6 months of fully switching to IQOS you may breathe better compared to continued smoking.2

  1. Completely switching to IQOS will help to reduce cough.

Cigarettes make you cough more. By switching completely to IQOS, you will reduce the cough caused by smoking. Clinical studies show that after 3 months of fully switching to IQOS you may cough less compared to continued smoking. 2



All this is due to the fact that, instead of burning tobacco, IQOS heats it and does not produce smoke.
To experience all these benefits, it is important to completely switch to IQOS and not combine it with cigarettes.

1. "95% less" represents the average reductions in levels of a range of harmful chemicals (excluding nicotine) compared to the smoke of a reference cigarette.
2. 6-month clinical study conducted in the United States with the participation of 984 adult smokers.


Important information: IQOS is not risk free and provides nicotine which is addictive.

This product is not risk free and provides nicotine, which is addictive. Only for use by adults.