What is IQOS?
Real tobacco, real progress
Key reasons to switch
Discover science
Small steps, bigger change
Discover Services
Advanced and refined
Enhancing, what's familiar
Pocket-size all-in-one
Simple and all in one
What is IQOS?
Real tobacco, real progress
Key reasons to switch
Discover science
Small steps, bigger change
Discover Services
26/11/2022
Our good news are continuing.
From your valuable feedback, it became clear for us that many of you want to see Purple HEETS in the Armenian market.
As a surprise, our permanent assortment of heatsticks is supplemented with the new, much-awaited Purple Wave cooling flavor✨✨✨
Purple Wave is a tobacco blend infused with crisp menthol cooling sensations and indulgent dark forest fruit aroma nuances. It perfectly complements our HEETS classic line, giving a fresh and new breath to the assortment.
If you favor menthol flavors, you may combine Purple Wave with Turquoise Selection HEETS. Well, if you mostly prefer intense tobacco flavors, Purple Wave may add a fresh berry note to your experience.
The new flavor is available in our official points of sale, and also in other stores.