24/05/2023

What’s in Heated Tobacco Devices

Tobacco heating devices are designed to heat tobacco to a controlled temperature instead of burning it. This method avoids combustion – a problematic factor in cigarettes. Of course, it is a matter of scientific assessment of each particular product to see if this is actually the case. The absence of combustion could be behind an adult smoker’s decision to switch from cigarettes and those adult smokers may have questions about what goes into making them.


What’s in Heated Tobacco Products?


What’s in Heated Tobacco Products?

Generally, the most crucial ingredient of a heated tobacco experience - tobacco - comes from one of two: either loose tobacco or heated tobacco sticks. It would be helpful to understand how each one works within its relevant device.


Loose Tobacco Devices


Loose tobacco is inserted into the device and is usually directly heated to provide an aerosol - not smoke - for the adult product user.


Tobacco Stick Devices


Devices of this design make use of tobacco sticks. An adult smoker will typically insert these sticks into the tobacco heating device.


Nicotine in Heated Tobacco Products


Heated tobacco products still contain nicotine, which is addictive, and therefore they are by no means risk-free. However, for an adult smoker who would otherwise continue to smoke, an innovative tobacco heating system like IQOS ILUMA is a better choice than continued smoking. That is because IQOS ILUMA emits 95% less harmful chemicals compared to cigarettes.1 You can see more about reducing the harm of heated tobacco here.


What Makes IQOS ILUMA a Better Alternative than Cigarettes?


Following years of scientific research and expertise, IQOS ILUMA is the #1 tobacco heating system.2 IQOS ILUMA presents convenience and hygiene improvements for an adult smoker switching from cigarettes.


IQOS ILUMA produces no ash, and, unlike cigarettes, IQOS ILUMA has no risk of burning others around you, pets, clothes, and furniture as there is no lit end. In addition, IQOS ILUMA leaves less lingering smell on hands, hair and clothes than cigarettes.


If you are interested in a smokeless alternative, you can purchase an IQOS tobacco heating device on our online store. It is important to note that IQOS ILUMA is not risk-free and provides nicotine, which is addictive.


IQOS ILUMA makes use of TEREA sticks to deliver a tobacco experience. TEREA have a variety of flavors that offer a rich selection from rich flavor to mild, menthol and a variety of other tobacco blends. More about TEREA here. TEREA are not risk-free and they contain nicotine, which is addictive.


Heated tobacco devices are a better alternative to continued cigarette smoking. However, the best decision any adult smoker can make is to quit tobacco and nicotine use altogether.




Important information: It does not necessarily equal a 95% reduction in risk. IQOS ILUMA is not risk-free.


1 Reductions in levels of a range of harmful chemicals (excluding nicotine) compared to the smoke of a reference cigarette. See Important Information on IQOS.com.


2 PMI global estimate of total In-Market Sales of Heated Tobacco Units as of May 2022. (excluding China and US).


This article is for general information and educational purposes. Some of the information in this article is based on external, third-party sources and we make no representations or warranties of any kind regarding the accuracy, validity or completeness of such information.


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