What is IQOS?
Real tobacco, real progress
Key reasons to switch
Discover science
Small steps, bigger change
Discover Services
Advanced and refined
Enhancing, what's familiar
Pocket-size all-in-one
Simple and all in one
What is IQOS?
Real tobacco, real progress
Key reasons to switch
Discover science
Small steps, bigger change
Discover Services
03/03/2025
04/03/2024
This very spring, we have the opportunity to leave the smoke and ash behind, to switch to better alternatives to cigarettes with real tobacco taste.
09/02/2024
On the occasion of Valentine's Day, we are pleased to present gift options for you and your close ones*.
20/11/2024
If you are an old IQOS or lil Es device user, from now on you can use "Exchange of old device" program, within the framework of which you will have the opportunity to exchange your old device with a new one for a surcharge.
02/02/2024
Gifts are a wonderful way to give moments of joy to our loved ones.
23/01/2024
We express our heartiest congratulations on the Day of the Armenian Army and thank all those who protect our country.
17/01/2024
We are by your side as you take the next step on your smokeless journey and offer convenient conditions for switching away from cigarettes to smoke-free alternatives. You can choose your preferrable device and pay for it within six months without any inte
11/01/2024
As you know, the IQOS ILUMA device with our most innovative technology is already in Armenia. The new generation IQOS ILUMA has a number of advantages compared to the previous generation IQOS ORIGINALS. Let’s recall them.
21/08/2024
The harmful effects of carbon monoxide can be a significant concern for some adult smokers. The best decision any smoker can make is to quit tobacco and nicotine use altogether. For those who would otherwise continue to smoke cigarettes or use other nicot
22/12/2023
The wide variety of flavors you already know, now offers a different tobacco experience.
23/11/2023
Tobacco at the tip of cigarettes burns at a high temperature, producing a large amount of harmful chemicals contained in smoke.
22/11/2023
IQOS ILUMA emits 95% less harmful chemicals compared to cigarettes.*
21/11/2023
In order to reach satiety, it’s important to not use cigarettes for at least 2 weeks. This way you will give yourself some time to get used to this new non-smoke alternative.